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Creating Your Site

Now that we've gotten the basics out of the way it's time for the exciting part: building your site.  There are a few approaches to this.  If you really feel intimidated by this, you can always hire it done for you.  You can go to someplace like www.Elance.com or www.rentacoder.com.  Both of these have people who can bid on your job and build the entire site for you.  But it is nos as hard to do yourself if you are willing to learn a few things.  

First you will need a HTML editor.  I use one that can be found at www.coffeecup.com.  There are also a number of free resources.  Just do a search for "free HTML editor."  I have found coffee cup to work well and it costs far less than Dreamweaver or Front Page. You might also try "123 WysiWyg Html Editor" for another alternative.  See it here: http://www.market-soft.com/123ww/

New to HTML?  you don't need to be afraid.  Check out your nearest book store (online or real) and look at "HTML for Dummies" or it's latest version. This is not rocket science.  All you really need is to know a few HTML codes.   You can also check out http://w3schools.com/.  They provide a lot of training for free. Now all you need to do is get some graphics made for your site.  Once again you will do a search for "Graphic Designers"  most times unless you want something really complicated you can get this done for under $200.  If you are really good and advanced and know how to use Photoshop, you can do your own.  You will need a header (goes at the top of the site), a footer (at the bottom) a "button" that people can click for action, and anything else that will make the site work, bullet points etc.  Usually the designer will include a background as well.  A good designer will let you download the graphics and will include a "template" page.  This will be a page that has all the graphics on it.  All you need do is go and delete everything but the header and footer and you now have a ready-made template for your content.  now it's just a matter of pasting in your content and making the pages attractive.

Now is where you are going to place the pages you wrote earlier.  Start with the "index" page.  This is the first page and will link to the others.  Paste your first article here.  At the end place a link to the next page.  along the side of all your pages you will need to link to the other pages.  If your product has a banner you might place it at the top of the page, usually the maker of the product you are promoting will have these ready to go and all you will need to do is paste the code in the p\appropriate place on your page.  This will also usually have your affiliate code already in it.  As the last page write a nice review of the product with a link to the sales page.  Hopefully your site will generate enough interest in the product and the visitor will click on the sales page and buy the product.

You have one more job to do.  You will need to make a "landing page."  This is the page you will drive traffic to and will capture lead information from your prospects.  This way you will build a list to market to in the future.  Simply build a page with copy that will make the person want the information you are offering.  Include a "sign-up" form (more on this later) at the bottom and you can collect their email address and can send future offers to them.  Remember one thing: SPAM is illegal and tacky.  Make sure they "opt-in" for your information.  I will cover autoresponders next time.  

This is a lot of information to throw at you all at once.  Just break it down into steps.  You can do this.  Just do your homework on the places you are weak.  If you are totally lost you might check "Create Your Website in 8 Hours or Less"  for more information.

We are almost done!! Let's move on to a bit more about Autoresponders.  Click here to move forward>>>>